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Today is International Buy Nothing Day.

From Adbuster’s website:

For 24 hours millions of people around the world do not participate–
in the doomsday economy, the marketing mind-games, and the frantic
consumer-binge that’s become our culture. We pause. We make a small
choice not to shop. We shrink our footprint and gain some calm.
Together we say: enough is enough. And we help build this movement to
rethink our unsustainable course.

I encourage you all to participate by going the whole day without making a purchase.

I have always loved this day. We need be be reminded of the excess and waste that we all participate in. To focus our consciousness here for one day is only a tiny step, albeit an important one. So stay home, go for  walk in the park, put off making those necessary purchases, and reflect upon how you can avoid making unnecessary purchases…

By the way, one of my favorite Adbuster TV ads is the one for Buy Nothing Day which can be viewed here. 


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